Marketers are continuously investing more and more into online digital video marketing.

Textual content are now being converted into creative digital video marketing campaigns, corporate motion graphic explainers, video advertisements, video blogs, videos on emails, and more that we can only imagine.

This only means marketers are complying with what their audience truly wants. In fact, in 2016 it was found that:

4x as many customers would rather watch a video about a product than read about it.

And this does not only deliver for B2C marketers, but for B2B as well because

96% of B2B organizations use video in which 73% report positive results to their ROI.

Interested in knowing more about how B2B companies operate using online videos?

Just last month, Vidyard has released a 2017 Video in Business Benchmark Report delivering various business insight analyses from its global customers.

And we extracted 8 best statistics from this Advertising Benchmark as seen on the infographic below:


To read more about Vidyard’s full report on B2B Businesses and their use of Digital Video Marketing, click here!


Get more out of your B2B Marketing now! 7&7 Digital, one of today’s leading Video Marketing experts, can help! Contact us now!

PS: Guarantee an increase in your market reach, enhance your brand perception, get better leads, sales, and ultimately maximize your ROI.

Get a FREE CONSULTATION on your marketing strategy if you contact us NOW.  This is accessible only for the first 20 companies booked.

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7&7 Digital is a leading Digital Advertising Services Firm passionate in helping businesses grow. 7&7 offers services such as Digital Marketing Consulting, Digital Video Marketing, Corporate Motion Graphics, Digital Advertising, 360 Digital Marketing, and more.

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